1group of indiduals who use standard products all over the world
global market segmentation
2move profits to the country with the lowest tax rate
transfer pricing
3o selling products through unofficial intermediaries (distributers)
gray marketing
4when to pick a short marketing channel
market is concentrated and cost is important
5when to pick a long marketing channel
market is fragmented and hard to sell on own
6the adverse consequences of unpredictable changes in exchange rates
foreign exchange risk
7the rate at which a foreign exchange dealer converts one currency into another currency on a particular day
spot exchange rate
8Two parties agree to exchange currency and execute the deal at some specific date in the future for a certain exchange rate
forward exchange rate
9what determines exchange rate
supply and demand
10Selling items for different prices in different countries, if converted to currency would not be the same
abitriage
11The short-term movement of funds from one currency to another in the hopes of profiting from shifts in exchange rates
currency speculation
12Borrow in a currency with low-interest rates and invest in another currency where interest rates are high
If 5% in US and 40% in Turkey
Borrow in US and put it in a Turkish bank
carry trade
13 A basket of good should cost roughly the same amount in every country
use prices to predict exchange rate
Purchasing power parity (PPP) theory
14use interest to predict exchange rates
fisher effect
15implication of foreign exchange market
of financial statements- accounting: record sales in Chinese currency but end of year convert to USD, fluctuations in exchange rate throughout the year make this difficult
translation
16implication of foreign exchange market
make agreement for purchase and payment date is different
mitigate it with forward contracts
transaction
17implication of foreign exchange market
about long term effects: if USD is consistently strong exporters will have a harder time selling products
• Disperse production so that it is in cheaper places and minimize influence of exchange rate fluctuations
economic exposure
18resources for exporting
---help find countries and companies customers
---- Business counseling, information, technical assistan
---- loans and insurance
US dept of commerce
Bus counseling, info, technical assistance
Exim bank
19--- is about who does the activity and ---- is about the location of the activity
outsourcing, offshoring
20motive for FDI
• Gain access to
new markets
or opportunities
• Follow key
customers
• Compete with
key rivals in their
own markets
market seeking
21motive for FDI
• Access raw
materials
• Gain access to
knowledge or
other assets
• Access
technological and
managerial knowhow available in a
key market
rescource/ asset seeking
22motive for FDI
• Reduce sourcing
and production
costs
• Locate production
near customers• Take advantage of
government
incentives
• Avoid trade
barriers
effiency seeking
23FDI: The firm owns, or seeks to own, multiple stages of a value chain for producing, selling, and delivering a product.
verticle
24FDI: Arrangement whereby the firm owns, or seeks to own, the activities involved in a single stage of its value chain.
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