5der Blogger, die Bloggerin, -nen
the blogger
6der Vlogger, die Vloggerin, -nen
the vlogger
7das Erklärvideo, -s
tutorial
8das Markenzeichen, -
trademark / logo
9das Sponsoring (keine Pluralform)
endorsement, sponsorship
10der Live-Stream, -s
live webcast
11der Markenname, -n
brand name, proprietary name
12der Podcast, -s
podcast
14der/die Social-Media-Star, -s
social media star
15die Förderung, -en
the sponsorship
16die Medien (Pl.)
the media
17die Messe, -n
trade show
18die Öffentlichkeitsarbeit (Pl.)
public relations
19die Online-Community
online community
20die sozialen Medien
social media
21die Wahrnehmung, -en
the perception (of the customer)
22die Werbung, -en
advertising
24das Controlling
managerial accounting
28der Verlust, -e
loss, deficit
29die Bilanz
balance sheet
30die Forderungen
receivables (funds owed to a business but not yet collected—counts as an asset)
31die Gewinn- und Verlustrechnung
profit and loss statement
32die Kapitalflußrechnung
cash flow statement
33die Kosten (Pl.)
costs, expenses, charges
34die Unkosten (Pl.)
unnecessary expenses