Psych 101 Exam 3

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1
Learning
A systematic, relatively permanent change in behavior that occurs through experience
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Associative learning
linking two events together to learn new behaviors
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Classical conditioning
Associating events together in time (ring of a bell with salivating for food)
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Operant conditioning
Associating a behavior with a good or bad outcome
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Observational learning
you can observe someone else’s experiences with operant conditioning and learn the behavior yourself
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Why are some addicts presented with drugs that induce nausea in the presence of alcohol?
To cause a taste aversion, linking nausea to alcohol.
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Systematic Desensitization
Associate calm with a conditioned stimulus that currently evokes fear
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Thorndike’s Law of Effect
behaviors followed by pleasant outcomes are strengthened and negative are weakened
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What is the Skinner Box?
used operant conditioning chamber, shaping (rewarding approximations of the desired behavior)
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Primary Reinforcers
innately satisfying; food, water, and sexual pleasure
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Secondary Reinforcers
become satisfying through experience
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Continuous Reinforcement
behavior reinforced every time it occurs. Learning happens quickly, extinction happens quickly
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Partial Reinforcement
behavior reinforced only some of the time. Learning takes longer, highly resistant to extinction
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Fixed Ratio (FR)
Reinforcement follows a set number of behaviors.
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Variable Ratio (VR)
Reinforcement follows an unpredictable number of behaviors (avg)
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Fixed Interval (FI)
reinforcement follows behavior that occurs after a set amount of time has elapsed
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Variable Interval (VI)
reinforcement follows behavior that occurs after an unpredictable amount of time has elapsed
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Positive Punishment
behavior followed by addition of an negative stimulus (scolding)
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Negative Punishment
behavior followed by removal of a desirable stimulus (taking away tv)
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Applied Behavior Analysis/Behavior Modification
using operant conditioning principles to change human behavior
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Four Processes of Observational Learning
attention, retention, motor reproduction, reinforcement
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Three Phases of Memory
encoding, storage, retrieval
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Recall
Retrieving information not in conscious awareness but learned at an earlier time.
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Recognition
Identifying items previously learned
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Relearning
Learning something more quickly when you encounter it a second or later time
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Dual-Code Hypothesis
Verbal code—word or label and Image code—detailed and distinctive
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Why memory for pictures is better than memory for words
Images are stored in both codes, words are stored only as verbal codes.
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encoding information
putting information into memory
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Sperling’s Sensory Memory Study Hypothesis 1
Our sensory memory can only hold three or four items
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Sperling’s Sensory Memory Study Hypothesis 2
Our sensory memory holds all the items but fades by the time we have reported three or four of them
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Chunking
grouping items together to remember them easier (items I need before I leave the house)
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Rehearsal
conscious repetition of information; prolongs short-term memory duration indefinitely
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Explicit Long-Term Memory (Declarative)
episodic memory (autobiographical), semantic memory (knowledge about the world)
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Implicit Long-Term Memory (Nondeclarative)
Automatic. procedural (skills) memory, classical (associations) conditioning, priming (activation of information)
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Declarative Memory
conscious recollection of specific facts and events that can be verbally communicated
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Flashbulb memories
highly detailed, vivid memories of an unusually important event or hearing news of such an event
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Priming
either seeing or hearing a concept which causes activation of related concepts in memory
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Reconsolidation
constructing a memory that can be changed when it’s stored again
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Emotional Memories
flashbulb memories, traumatic events, repressed memories
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Proactive Interference
Interfering material learned before target material is "I can’t take in any more new information"
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Retroactive Interference
Interfering material learned after target material is. “Too much has happened since I studied it”
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Prospective Memory
remembering to do something in the future
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Concepts
Mental categories used to group objects, events, and characteristics
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Prototype Model
Using characteristic to describe avg member (Wings=birds)
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Fixation
using a prior strategy when a new one might be better
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Functional Fixedness
fixation on an object’s usual functions, ignoring unusual functions (Hammers only use is for nails)
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Decision making vs Reasoning
Reasoning follows established rules which decision making may not have
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Representativeness Heuristic
Estimating the likelihood of events in terms of how well they seem to represent, or match, particular prototypes (ex. lawyers always have suits, ties, and briefcases)
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Why can Heuristic Lead to Bad Decisions
Ignoring relevant information, driven by negative stereotypes
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Availability Heuristic
Base judgment on the ease with which they can bring something to mind (ex. buying tide because its the first thing that comes to mind)
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Divergent Versus Convergent Thinking
Divergent: many solutions
Convergent: single best solution (Intelligence)
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Insight
Problem solving without conscious awareness (taking a break from a problem and coming up with a solution after)
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cognitive flexibility
ability to switch between thinking about two different concepts or to think about multiple concepts simultaneously
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