MIS Quiz 1
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1
components of the IT value chain
strategy, opperation, performance
2
What IT activity is focused on improving performance, increasing market reach, gaining new customers, and
expanding product offerings?
expanding product offerings?
grow
3
What IT activity is focused on Increasing efficiency• Optimizing activity execution
run
4
What IT activity is focused on Supporting innovation• New business processes
transform
5
What are the 3 key resources in information systems?
people, data, technology
6
What are 5 key components that a business model defines and describes?
Who the customers are What services and products are provided Which channels are used to reach the customers How is revenue generated Value proposition
7
How do business intelligence systems combine information? How does this support management?
use compeitors, suppliers, and internal
8
What do CRM systems do with customer data?
provides support for customerrelated business processes
9
What are some insights business information can provide? What can't it reveal?
trends, disasters
10
What type of IT activity is research and development?
11
What should be avoided when working with data in IT/IS?
12
What are some examples of internal company data?
Product orders• Customer records• Financial transactions• Personnel records
13
What are IT threats to organizations that could be considered both internal and external threats?
Hackers, Viruses, and Spyware
14
What is the ideal position in the magic quadrant when reviewing a technology?
Top right : ctaclyist for change
15
Can firms have multiple business models?
yes for each service, product, market
16
How does business process reengineering compare to continuous improvement?
start from scratch vs small improvements
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