1Experimental method
Involves manipulation of IV to measure effect on DV. Types of experiments = lab, field, natural and Quasi
2Aim
A general statement of what the researcher intends to investigate & purpose of the study
3Hypothesis
Clear, precise, testable statement that states relationship between variables
4Directional hypothesis
States direction of difference of relationship
5Non-directional hypothesis
Doesn't state direction of difference or relationship
6IV
Aspect of investigation that is manipulated by researcher (or changes naturally) so effect on DV can be measured
7DV
Variable that is measured by researcher. Any effect on DV should be caused by IV
8Operationalisation
Clearly defining variables in terms of how they can be measured
9EV
Any variable other than IV that may affect DV if not controlled. EVs are nuisance variables that don't vary systematically with IV
10Confounding variable (CV)
Any variable other than IV that may affect DV so we don't know what affects the DV. They vary systematically with IV
11Demand characteristics
Any cue researcher or research situation that may be interpreted by pps as revealing purpose of investigation. May lead to pps changing behaviour
12Investigator effects
Any effect of investigator's behaviour on DV. Includes design, sample, interaction etc.
2 types = direct and indirect effects
13Randomisation
Using chance to control bias when deciding/designing order of conditions
14Standardisation
Using same formalised procedures and instructions for all participants to avoid investigator effects
15Experimental design
Different ways in which pps can be organised in relation to experimental conditions
16Direct effects (type of investigator effect)
Consequence of experimenter interacting with pp
17Indirect effects (type of investigator effect)
Consequence of experimenter's design of study
18Lab experiment
Researcher manipulates IV and records affect on DV, while maintaining control of EVs in a controlled setting
19Field experiment
Researcher manipulates IV and records affect on DV in a natural setting
20Natural experiment
IV is naturally occurring and isn't brought about by researcher. Affect on DV is measured
21Quasi- experiment
IV hasn't been determined by anyone, the variables simply exist
22Internal validity
Does the experiment test what it's supposed to test?
23External validity
Can the results be generalised?
24Ecological validity
Can we generalise to real life?
25Population validity
Can we generalise to other people?
26Historical/temporal validity
Can we generalise to other time periods
27Population
Group of people who are focus of researcher's interest. Smaller sample drawn from population
28Sample
Group of people who take part in research investigation. Sample drawn from target population and presumed to be representative
29Sampling technique
Method used to select people from population
30+ and - of lab experiment
+ High levels of internal validity due to high control. Cause and effect can be established
+ Easy to replicate so validity can be assessed
- Low external validity as it lacks ecological validity
- Demand characteristics so behaviour may be unnatural
31+ and - of field experiment
+ Higher mundane realism than lab so higher external validity
+ Less demand characteristics due to natural setting
- Low control due to EV's. Cause and effect less easy to establish
- Precise replication not possible
- Ethical issues as pps don't know they're being studied
32+ and - of natural experiment
+ Opportunity for research that otherwise wouldn't be possible
+ High external validity as they are real life issues
- Few opportunities as natural events are rare
- Pps not randomly allocated to each condition so there may be CV's
33+ and - of quasi experiment
+ Normally controlled conditions so high levels of internal validity and replication possible so validity can be assessed
- Pps not randomly allocated to each condition so there may be CV's
34Mundane realism
How much an experiment mirrors the real world (common place and ordinary)
35Independant groups
Sample divided in groups and each group does 1 condition
36+ and - of independant groups
+ Order effect don't occur as pps only do 1 condition
- More pps needed
- Pp characteristics might affect results
37Repeated measures
Pps do all conditions
38+ and - of repeated measures
+ Fewer pps needed
+ Pp characteristics which could act as EV's are kept constant between conditions
- Order effects such as fatigue, boredom and practice effect results
39Matched pairs
Sample divided into groups of pps who have been matched for relevant characteristics. Each group does 1 condition
40+ and - of matched pairs
+ Order effects don't occur as pps do only 1 condition
+ Fewer pp characteristics
- Matching pps is very time consuming
- Not possible to match all participant characteristics
- More pps needed
41Random allocation
Attempt to control pp variables in independent groups which ensures each pp has same chance of being in each condition
42Order effects
In repeated measures, a CV arises from order of conditions eg. practice or boredom
43Counterbalancing
Controls order effects
Half do A ----> B
Rest do B ----> A
(Remember *ABBA*)
44Generalisation
Extent to which findings and conclusions from a study can be applied to the population. Possible if pp sample is representative of population
45Ethical issues
These arise when a conflict exists between rights of pps and goals of research to produce authentic and valid data
46BPS code of ethics
Quasi-legal document produced by BPS that instructs psychologist what behaviour is and isn't acceptable with human pps. The key principles are respect, integrity, competence and responsibility (RICR)
47What are the 5 ethical issues?
Informed consent
Deception
Confidentiality
Protection from harm
Right to withdraw
48What can informed consent cause?
Demand characteristics
49Name the 3 types of informed consent
Presumptive
Prior general
Retrospective
50How can deception be dealt with?
Debrief pps:
Discuss aims
Allow for questions
Ask if they want to withdraw their data
51How can confidentiality be dealt with?
Anonymity:
Number pps
Use pseudonyms
(Unless law states otherwise or an arrangement is agreed in advance)
52What is an investigator's primary importance?
Protection from harm
53How can protection from harm be dealt with?
Debrief and give right to withdraw
54When should the right to withdraw be established?
Before, during and after experiment
55What is the issue with having the right to withdraw?
Could lead to a biased sample
56Pilot study
Small scale version of investigation before real one to check procedures, materials, measuring scales etc. and for researcher to make any necessary changes
57Observation
Seeing/listening to what people do without having to ask them. Used in an experiment to assess DV
58+ and - of observation
+ Captures spontaneous behaviour
- Researcher bias as behaviour can be interpreted in different ways (bias reduced if more than 1 observer)
59What are the 6 observational techniques?
Naturalistic & controlled
Covert & overt
Participant & non-participant
60Naturalistic observation
Observation of real behaviour in a natural setting where target behaviour normally occurs. No researcher interference
61+ and - of naturalistic observation
+ High external validity as behaviour is spontaneous and can be generalised to everyday life
+ No demand characteristics
- Low control of EV's
62Controlled observation
Observation that has some control of variables, including EV's
63+ and - of covert observation
+ No demand characteristics as behaviour is natural
- Ethical issues (deception and privacy)
64Participant observation
Observer participates
65+ and - of participant observation
+ Greater insight. Increased validity as researcher experiences situation
- Decreased objectivity and validity as researcher may make subjective interpretations
- Risk of direct investigator effects
66What are the 2 observational designs?
Structured and unstructured
67Unstructured observation
Records *everything*
68Structured behaviour
Planned system to record specific behaviours
69Behavioural categories
Target behaviour broken into specific observable categories (operationalises behaviour)
70+ and - of structured observation
+ Easy and systematic as data is quantitative and easy to compare
- Hard to clarify behaviours as some categories may overlap eg. grinning and smiling
71Define event and time sampling (structured observation)
*Event sampling* - target behaviour recorded EVERY time it occurs
*Time sampling* - observations made at set INTERVALS
72+ and - of event sampling
+ Can record infrequent behaviour
- Complex behaviours over simplified which decreases validity
73Self-report technique
Any method where a person is asked to state/explain their own feelings, opinions, behaviours and experiences related to a topic
74Questionnaire
Pps respond to a list of pre-set Q.s. Used to assess pp's thoughts and experiences
Can be used to assess DV or find correlation
75Open question
Questions where there's no fixed answer and respondents can answer however they want
76Closed question
Questions where there's a fixed choice of answers determined by question setter
77What are the 3 types of closed Q.?
Likert scale
Rating scales
Fixed choice option
78+ and - of questionnaires
+ Can reach a lot of pps so lots of data gathered quickly. Cost effective and low effort
+ Pps more willing to open up than in interviews
- Pps may lie to present themselves in a positive way which is a form of demand characteristic called social desirability bias
- Response bias means some pps favour a side (eg. always agree)
79Interview
Live encounter where 1 person asks questions to assess an interviewee's thoughts and experiences. Questions may be pre-set (structured) or develop along the way (unstructured)
80State 3 types of interview
Structured
Unstructured
Semi-structured
81What are the design aspects of an interview?
Interview schedule reduces interviewer bias with pre-set questions
Quiet room
Rapport
Ethics
NV communication
82+ and - of structured interview
+ Easy to replicate as it uses a standardised format which decreases differences between interviewers
- Interviewees can't elaborate which could cause frustration
83Random sampling
Every member of population has an equal chance of being selected
Uses a random no. generator
84Stratified sampling
Sample is a proportional representation of population
Population broken into smaller groups
85Opportunity sampling
Pps who are available at the time
86Volunteer sampling
Pps put themselves forward
87Systematic sampling
nth member of population selected
88Bias (in terms of sampling)
In context of sampling, certain groups may be overnder represented which limits the extent to of generalisation to the target population
89+ and - of random sampling
+ Unlikely sample will be biased
+ Everyone has equal chance
- Time consuming
90+ and - of stratified sampling
+ Representative as whole population is equally represented
- Time consuming
91+ and - of opportunity sampling
+ Convenient, easy and quick
+ Likely to be ethical
- Less representative
92+ and - of volunteer sampling
+ Pps motivated
+ Easy
- Pps most likely to all be similar
93+ and - of systematic sampling
+ No researcher bias
+ Representative
- Not truly unbiasedepresentative
94Correlation
Strength of relationship between variables. No direct manipulation of IV by experimenter
95+ and - of correlation
+ Used when manipulating a variable would be unethical
+ Further investigation if correlation is significant
+ Repeatable so validity can be assessed
- Correlation doesn't always mean causation
- Intervening/3rd variables may affect results
- May lack internal/external validity
96Co-variables
Variables investigated within a correlation e.g. height a weight.
97Positive correlation
As one co-variable increases, so does the other
98Negative correlation
As one co-variable increases, the other decreases
99Zero correlation
No relationship between co-variables
100Quantitative data
Data that's expressed numerically
101Qualitative data
Data expressed in words
102Primary data
Info observed or collected directly from study
103Secondary data
Data originally collected for a different purpose. Often used in correlation study or conducting a *meta analysis*
104Meta analysis
Making conclusions from previous research
105+ and - of quantitative data
+ Simple to analyse
+ Objective
- Too simplistic and oversimplifies reality
106+ and - of qualitative data
+ Rich detail
+ High external validity
- Difficult to analyse
- Conclusions based on subjective interpretations so there's researcher bias
107+ and - of primary data
+ High control over data
+ Data collection is designed to fit aims
- Lengthy and expensive
108+ and - of secondary data
+ Simple and easy to access
+ Can be analysed using statistical test
- Data doesn't always fit study
- When analysing meta analysis, there may be methodological issues with research studies
109Proportional representation
Sample drawn should be representative of target population so that findings can be generalised