Chapter 3

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This chapter explains how the study will be conducted — the research design, participants, data collection, and analysis.
CHAPTER 3: RESEARCH METHODOLOGY
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Chapter 3 is composed of?
3.1 Research Design
3.2 Population and Sampling
3.3 Research Instrument
3.4 Data Gathering Procedure
3.5 Data Analysis
3.6 Ethical Considerations
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• Describes the overall plan to answer your research problem.
3.1 Research Design
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• Common designs (research design)
o Descriptive
o Correlational
o Experimental
o Qualitative (case study, phenomenology, etc.)
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Tips in 3.1 Research Design
• Match the design to your research questions.
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Tips in 3.2 Population and Sampling
• Justify your sampling method.
• State the sample size and rationale.
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total group of interest.
• Population
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subset of the population
• Sample
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• Sampling Technique:
o Probability (random, stratified, systematic)
o Non-probability (purposive, convenience, quota)
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Probability Sampling
(random, stratified, systematic)
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Non-probability Sampling
(purposive, convenience, quota)
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• Tool for data collection (e.g., questionnaire, interview guide).
• Include description, validation, and reliability testing.
3.3 Research Instrument
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Tips in 3.3 Research Instrument
• For surveys, include pilot testing and Cronbach’s Alpha if applicable.
• Attach instrument in the appendix.
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3.4 Data Gathering Procedure

• Step-by-step procedure of how you will collect data.
o Securing permission
o Administering tools
o Collecting responses
o Securing confidentiality
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Tips in 3.4 Data Gathering Procedure
• Be clear and ethical.
• Indicate timelines.
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• Describe statistical or qualitative methods for analysis.
3.5 Data Analysis
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3.5 Data Analysis

• Describe statistical or qualitative methods for analysis.
• Examples:
o Frequency, Percentage, Mean, Standard Deviation
o Correlation, t-test, ANOVA
o Thematic analysis (for qualitative data)
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Tips in 3.5 Data Analysis
• Align analysis with your research questions and hypothesis.
• Mention software if applicable (e.g., SPSS, Microsoft Excel, NVivo).
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3.6 Ethical Considerations
• Voluntary participation
• Informed consent
• Anonymity and confidentiality
• Proper citation and acknowledgment
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Tips in 3.6 Ethical Considerations
• Ethics should be explicit and clearly documented.
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