SOC 380 Midterm

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1
Scientific Theory
logical aspects of science
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Data analysis
patterns in observations and comparison to logical assumptions
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Deductive Reasoning
Begins with theory > hypothesis > observation > confirmation
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Inductive Reasoning
begins with observation > pattern > tentative hypothesis > theory
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basic research
gaining knowledge to understand social processes
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applied research
answers a question in the real world to address concrete problems
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agreement of reality
cultural knowledge shared with those around us
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tradition vs authority
knowledge based on shared cultural understanding
knowledge based on the status of the discoverer
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errors in inquiry
innacurate observations, overgeneralizations, selective observations
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innacurate observations
most daily observations are casual and semiconscious
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overgeneralization
assuming few observations indicate evidence for a general pattern
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selective observation
confirmation bias
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sociological imagination
human behavior is a product of personal experiences and historical forces (self- and social-consciousness)

factors to consider: social historical context -> social norms, institutions -> insight into social relations
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exploratory research
- research answers questions of HOW, with the goal of documenting how particular processes unfold or how something is defined
- explore a problem that isn't clearly defined
- **no hypothesis
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descriptive research
- describing and quantifying phenomena
- describes trends, variations, and patterns
- no hypothesis
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explanatory research
- research documents causes and effects of social phenomena
- questions WHY
- independent and dependent variables
- hypothesis
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data gathering methods
government data, administrative records, surveys, participant observation, interviews, focus groups, ethnography
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primary data sources
surveys
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secondary data sources
census, admin records, gov data
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quantitative data
numerical data
+easier to compare and summarize data
+consistent
+easy to replicate and analyze
- the why is missing
- not in-depth
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qualitative research
textual data
+ flexible
+ development of theory
- small n (number of people)
- time consuming
- not easy to generalize
*ethnographic, focus groups, interviews, participant observations
**researchers must acknowledge their own perspectives
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ethnography
field work, observation in small groups over time period
+ in-depth
- results difficult to replicate
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focus groups
set of questions given to group to illicit conversation and understanding
(usually exploratory)
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interviews
participants drive conversation
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participant observation
Wollcot styles
1. active participant: has a job to do in the setting in addition to the research
2. privileged observer: someone who is known and trusted and given access to info
3. limited observer: asks questions and builds trust but doesn't have public role other than researcher
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concepts
overarching, broad categories
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conceptualization produces...
shared definition and meaning
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dimensions
more refined meaning-- different aspects of a concept
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indicators
observation we choose to consider as a reflection of what we wish to study
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unit of analysis
population studied
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conceptualization
between concepts and dimensions
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operationalization
between dimensions and indicators
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hypotheses
testable statement of relationship
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theory
systematic explanation for the observations that relate to a particular aspect of life
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categories of social life
1. macro: states, gov, populations
2. meso: groups, organization, local context
3. micro: individuals, interactions, dyads, family
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paradigms
world view (examples: positivism and postmodern)
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positivism
knowledge can be confirmed or refuted through observation
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postmodern
significant skeptcism of claims about facts or principals- social reality is relative
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sociological paradigms
structural functionalism
marxism
conflict
rational choice symbolic interactionism
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structural functionalism
-macro
-Durkheim
- how structures and institutions work together for betterment of society (stability)
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Marxism
- macro
- lens of struggle between powerful and less powerful; those with more power use societal resources to maintain position
- proletariat vs bourgeosie
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conflict theory
- macro
- Weber
- society as structure defined by ongoing struggles between groups for power, resources, and status
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symbolic interactionism
-micro
-Mead
-words and action convey meaning
-subtance of society in individual interactions
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IRB
Institutional Review Board
-human subject research
-protect rights and welfare of human participants
-rights of participants
*respect: informed consent and voluntary
*beneficiance: to do good and minimize risks
*justice: fair and no one systematically prevented from participation
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Operationalization considerations
-measurement quality must be precise and accurate
-reliable
-valid
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reliability
ability to achieve the same result
-precision
*test-retest: same person more than once
*intercoder reliability: double coding (two or more people)
*split-half: separate items into two lists randomly, have same person take both tests, calculate the average

more reliable: ask questions people have experience with, relevance

*qualitative
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validity
empirical measure relfects meaning of the concept
internal validity
*quantitative
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tests of internal validity
face validity: does this make sense

criterion-related validity: concurreent- correlate w/ well-established measure of same concept /// predictive- how well does measure predict something else

content: coverage more complete

construct: items to measure connect to underlying concept
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face validity
data mining: income, numbers, etc.
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criterion-related validity
1. predicitive: how well does it correlate with measure predicts
2. concurrent: does it correlate with well-established measure of the same concept
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content validity
operational definition matches actual measurement
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generalized self-efficacy scale (SES)
belief you can effectively achieve goal
scale: not at all true, hardly true, moderately true, exactly true
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external validity
how representative is group
how real is the study
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operational defintion
how will this be measured
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operationalization
vague concept to specific question

consider: definitions, enough info for others to recreate
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independent variable
variable controlled by researcher; affects dependent
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dependent variable
effect
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epistemology
how knowledge is created
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bracketing in qualitative research
acknowledge and understand influence of researchers' ideas/perceptions
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Qualitative research approaches
1. grounded theory
2. phenomenology
3. ethnography
*ALL: data collection stop when "saturated" (nothing new); data is coded, or translated into standardized categories; writing memos
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grounded theory
generate and discover theory
*inductive inquiry: data generates theory
*data collected and analyzed at the same time (theoretical sampling: usually interview or focus groups)
*questions core phenomenon, causal conditions, strategies, consequences
*used when there's no/limited theories
*analyze patterns and interpret human understanding
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phenomenology
lived experience
-socially constructed
*people describe personal experience
1. develop understanding of experiences
2. describe meaning of experience
3. interview people who are hetereogeous
4. focus on what people have in common

-identifies impact, searches for cause and effect
-does not seek to generalize to broader population
-critique: lacks reproductability, generalizable, potential researcher bias
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ethnography
understand world as researcher participants experience
-can be observer or participant
-can be in-depth interviews
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What method of qualitative research?
1. choose question
2. discovery process
3. what will end product look like?
4. what do you want to say?
5. what do results look like?
6. is it an explanation for phenomena?
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mixed methods research
two or more methods used to expand, inform, confirm, cross-validate, or corroborate findings within a study
*leverage the things that each are good at
*capital letters denote priority (QUAL vs QUANT)
*sequential exploratory and explanatory designs
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convergent mixed methods
both styles at the same time
-equal weight to qual and quant (separate until the end)
-triangulation
-difficult if results don't agree
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Triangulation
direct comparison and contrast of quant and qual results for validation and corroboration
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sequential exploratory design
QUAL helps inform quant
1. explore issue qualitatively first
2. can help identify theories to test, relevant questions, creating surveys, etc
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sequential explanatory design
QUANT --> qual
-qual helps explain QUANT results
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