Social Psych Test 2

A process by which a message induces change in a beliefehavior/attitude

1)Ethos
2)Logos
3)Pathos

Apeal to authority or credibility

Example: "I'm trustworthy" trusting because they have a good reputation or similar views to you

Appeal to logic
(getting an audiance to think)

Apeal to emotions or values

1)Central route
2)Peripheral route

Logos based

When interested people focus on the arguements themselves and are convinced simply by the arguments

Pathos and ethos based

When people are influenced by outer factors instead of arguements (the speaker looks nice, speaks well, etc)

Arguement -> Comprehension -> Belief -> remember -> Act

decrease

1)Authority
2)Liking (attractiveness)
3)Social proof
4)Reciprocity
5)Consistency
6)Scarcity
7)Unity

Allowing others to show how they feel/think

People feel obligated to repay what they recieve

People are more likely to show up if something is consistant

Example: People are more likely to show up to a household commitment because it is the same every week

We don't want to miss an opportunity

(highlighting what we could be missing-FOMO)

People are more likely to say yes when they see you as one of them

Interpersonal credits that a minority gains by going along with the majority

Example: being a chill RA, then cracking down and now everybody listens cause you have "built up enough credits"

By deviating from the group, or making mistakes

If we are initially persuaded by the peripheral route, then we want to continue using the peripheral route for all other arguements

When we commit a little bit to something and it turns into a bigger commitment

Example: Asking to sign a safe driving pettition, then asking to put a sign about it on their lawn. If they say yes to the first one, they are more likely to say yes to the second one.

Convincing somebody to agree to a low price, then raising the price at the last minute and the person still pays it

After somebody turns down a large request, you are more likely to accept a smaller one

Example: Charity asks for a thousand dollars, you say no. Then when the charity asks for five hundred, and you say yes

Both sides of the arguement in the answer

Example: "Yes....But what about this as well?"

Answering an arguement as if you already know the answer

The first arguement is remembered the most

The last arguement is remembered the most

The way a message is delivered

Example: message delivered verballyy letters/tv/etc

When we participate in the channel of communication

When we are just listening or watching the channel of communication

1)Face to face
2)Videos
3)Audio
4)Written

1)Written
2)Audio
3)Videos
4)Face to face

1)Age: what gen they are
2)Thoughtfulness: how well they think things through

1)Life cycle
2)Generational

Attitudes change as people grow older

Attitudes do not change as people grow older

When you slowly expose others to weak attacks upon their attitudes so that when stronger attacks come, they will have reputations available

Example: Inogulating children against smoking. Telling a child "what if someone asks you to eat a candy you don't want, then they call you mean for saying no?" Then the child learns to say no even with peer preasure. When in the future someone asks them if they want a cigarette, the child has an easier way of saying no cause they have already been trained.

Looking at ways an arguement might be wrong

More than two people

You behave even more like something when you are in a group

Example: If you talk a lot, when you are in a group, you talk even more. If you are normally quiet, you get quieter in a group

Being in a crowd and being around the crowd produce the same amount of arousal (both produce stimulation)

Example: 1st fridays-you are not part of that large crowd, but you are among them

concern for how others are evaluating us

When we are in a group, we have a tendency to put in less effort when they pool their effort together to a common goal than when they have individual goals

Example: Group projects-those who don't do much and expect others to pick up the slack

Example 2: When your work is going to be shown to the company, you are more likely to do a better job

Our loss of self awareness-you tend to go farther when you aren't being watched

Example: Commenting on a youtube saying things you wouldn't normally say in person

Oppressive outbursts

Example: Chanting in a crowd

When the group intensifies or affirms our opinions(Mob rule)

Example: You are Catholic, go to Franciscan and hang out with more Catholics and the Catholic part of you gets affirmed

Example: You see someone run a red light, and you weren't sure if the light was red. You talk to someone else who aslo saw it happen, and they also think the man ran the red light. You are now convinced he did run the light.

Our dissuasions tend to be riskier after group discusions

Example: Should Zack invest in that new stock? Bahavior shifts depending on the discussion he has with friends

Self segragation-naturally drawn to those of us with similar interests and traits

Desire to be liked

The desire to be liked/accepted

We overlook potential problems in the pursuit of a group's ideals

1) Illusion of involnerability
2) Unquestioned belief in the group's morality
3)Rationalization
4)Stereotyped views of opponants
5)Conformity preasure (preasure to conform)
6)Self sensorship (don't feel as if we can say what we want)
7) Illusion to unanimity (it seems as if it's a unanimous opition)
8)Mind guards (protect group members information that may contradict the group's opinions)

Break away from group think, then come back and discuss

Leader that organizes work

1)Task leadership
2)Social leadership
3)Transformation leadership

Builds teamwork, mediates conflict, and offers support

Leader has a vision or inspiration and tries to fulfill it

Preconcieved negative judement of a group and it's individual members

Unjustified negative behavior towards a group or its members

Beliefs about the personal attributes of a group of people

We can have different explicit attitudes and implicit attitudes towards the same thing

Conscious attitude toward a certain thing

Unconscious attitude toward a certain thing

to adopt an air of condescension toward something/someone

Example: "good for you!"

Beliefs of how men and women behave

When we are frustrated and don't know why, then we redirect our feelings towards something else

The "we" aspect of our self concept
(who we are in the context of the world)

Example: I am Catholic, or I am from ____________ household

1)We categorize people (we put people in groups-religion/schoolace/etc)
2)We identify with certain groups and gain self esteem by doing so
3)We compare our groups favorably to other groups

"us" those who share an identity

"Them" group that is distinctively different from those in the ingroup

Tendency to favor one's own group

A cognative framework that helps us organize and interpret information

Mental shortcuts that help us when we are faced with a decusion

Outgroup members are more similare to each other than ingroup members

"not like other girls"

Tendancy to more accuratly recognise faces of their own race

People believe that the world is just therefore people get what they deserve and deserve what they get

Our prejudgements are perpetuated when a member of the group behaves as expected or we interpret/explain away contradictory behavior to our prejudgment

Example: We think AMDG guys are jerks, so when an AMDG man is a jerk to you, it reenforces this judgement

Ecception to the rule when you are grouping people

Example: He's not biggoted, so he must be a wierd Catholic

Forming a new group to fit acception to rules

Example: not biggoted, so he must be a liberal Catholic

The person being discriminated gets treated in a way that the assumption of the discriminator is affirmed

Example: Interviewer expects african to be incompetant, so he treats the job interview differently. When the african fails, his idea is enforced that africans are incompetant

Concern that one will be treated discriminatingly

Example: When placed in a room when everyone expects you to fail, and you know it, you will do worse